22 E-commerce Store Builders Compared
A practical comparison of 22 e-commerce Store Builder options, with a short breakdown of each provider's focus, pricing, free plan, and possible drawbacks.
Wordpress
For Wordpress, the collected research highlights "easy website creation platform" as the main feature. It is mainly suited to bloggers and small business owners.
Public pricing was not available in the collected data. A free plan was listed when the research was collected.
The main points to check are steep learning curve, expensive upgrades needed, outdated site builder. These notes come from the collected research and may not describe every customer's experience.
Shopify
For Shopify, the collected research highlights "all in one e-commerce platform" as the main feature. It is mainly suited to entrepreneurs and small to large businesses.
The listed prices were Basic: €24/m; Grow: €69/m; Advanced: €289/m; Enterprise: €2100/m. Billing is shown as annually. No free plan was listed when the research was collected.
The collected review notes may refer to a different product or company, so they are not used in this comparison. Check recent product reviews before making a decision.
Godaddy
Godaddy appears in the e-commerce store builder market, but its website could not be checked during the original research. Its main feature and intended users should therefore be confirmed directly with the provider.
Public pricing was not available in the collected data. No free plan was listed when the research was collected.
The main points to check are dNS issues lasting over 30 days, Offshore support delays, Random DNS record changes. These notes come from the collected research and may not describe every customer's experience.
Weebly
For Weebly, the collected research highlights "powerful free website builder" as the main feature. It is mainly suited to small business owners and entrepreneurs.
The listed prices were Free: $0/m; Professional: €18/m; Performance: €32/m. Billing is shown as monthly. A free plan was listed when the research was collected.
The main points to check are outdated designs, poor mobile optimizations, limited phone support. These notes come from the collected research and may not describe every customer's experience.
Wix
For Wix, the collected research highlights "AI-powered website builder" as the main feature. It is mainly suited to small businesses and entrepreneurs.
The listed prices were Light: $17/m; Core: $29/m; Business: $39/m; Business Elite: $159/m. Billing is shown as annually. No free plan was listed when the research was collected.
The main points to check are rigid refund policy, hidden fees, limited domain control. These notes come from the collected research and may not describe every customer's experience.
Squarespace
For Squarespace, the collected research highlights "AI-powered website builder" as the main feature. It is mainly suited to entrepreneurs and small business owners.
The listed prices were Basic: €12/m; Core: €18/m; Plus: €32/m; Advanced: €69/m. Billing is shown as monthly. No free plan was listed when the research was collected.
The main points to check are poor customer support, difficult domain transfers, inflexible templates. These notes come from the collected research and may not describe every customer's experience.
Squareup
For Squareup, the collected research highlights "all in one point of sale" as the main feature. It is mainly suited to small business owners food and beverage sellers.
The listed prices were Square Free: $0/m; Square Plus: $49/m per location; Square Premium: $149/m per location. Billing is shown as monthly. A free plan was listed when the research was collected.
The source data did not include a clear drawback. That does not mean the product has no limits, so test the parts that matter to your workflow.
One
For One, the collected research highlights "affordable web hosting services" as the main feature. It is mainly suited to small businesses and website owners.
Public pricing was not available in the collected data. No free plan was listed when the research was collected.
The main points to check are price increased by 80%, issues with Wordpress updates, unable to create account without purchase. These notes come from the collected research and may not describe every customer's experience.
Hostinger
For Hostinger, the collected research highlights "AI-powered website builder" as the main feature. It is mainly suited to individuals and small businesses.
The listed prices were Premium: $1.99/m; Business: $2.99/m; Cloud Startup: $6.99/m. Billing is shown as annually. No free plan was listed when the research was collected.
The source data did not include a clear drawback. That does not mean the product has no limits, so test the parts that matter to your workflow.
Ecwid
For Ecwid, the collected research highlights "sell anywhere from one platform" as the main feature. It is mainly suited to small business owners and entrepreneurs.
The listed prices were Starter: €5/m; Venture: €29/m; Business: €49/m; Unlimited: €119/m. Billing is shown as monthly. No free plan was listed when the research was collected.
The main points to check are some product management features unclear, lacks Venmo integration, limited advanced design options. These notes come from the collected research and may not describe every customer's experience.
Webnode
For Webnode, the collected research highlights "AI-powered website builder" as the main feature. It is mainly suited to small business owners and freelancers.
The listed prices were LIMITED: €3.90/m; MINI: €6.90/m; STANDARD: €9.90/m; PROFI: €17.90/m. Billing is shown as monthly. No free plan was listed when the research was collected.
The source data did not include a clear drawback. That does not mean the product has no limits, so test the parts that matter to your workflow.
Volusion
For Volusion, the collected research highlights "all in one e-commerce platform" as the main feature. It is mainly suited to small business owners and e-commerce sellers.
The listed prices were Personal: $35/m; Professional: $79/m; Business: $299/m; Prime: contact sales. Billing is shown as monthly. No free plan was listed when the research was collected.
The main points to check are poor customer support, hidden fees and charges, outdated and buggy platform. These notes come from the collected research and may not describe every customer's experience.
Webador
For Webador, the collected research highlights "creation de site internet avec IA" as the main feature. It is mainly suited to small businesses and entrepreneurs.
The listed prices were Free: €0/m; Lite: €5.50/m; Pro: €10/m; Business: €20/m. Billing is shown as annually. A free plan was listed when the research was collected.
The main points to check are slow customer service response, domain cancellation issues, mailbox setup problems. These notes come from the collected research and may not describe every customer's experience.
Duda
For Duda, the collected research highlights "AI enabled website building platform" as the main feature. It is mainly suited to freelance web builders digital marketing agencies.
The listed prices were Basic: $19/m; Team: $29/m; Agency: $52/m; White Label: $149/m. Billing is shown as annually. No free plan was listed when the research was collected.
The main points to check are limited font selection, e-commerce add-on cost, Flex mode needs experience. These notes come from the collected research and may not describe every customer's experience.
Spri
For Spri, the collected research highlights "custom stores with social integration" as the main feature. It is mainly suited to content creators and fans.
Public pricing was not available in the collected data. No free plan was listed when the research was collected.
The main points to check are extreme order delays, missing shipments, unpaid creators. These notes come from the collected research and may not describe every customer's experience.
Fourthwall
For Fourthwall, the collected research highlights "creator focused e-commerce platform" as the main feature. It is mainly suited to content creators and influencers.
The listed prices were Free: $0/m; Pro: $15/m. Billing is shown as annually. A free plan was listed when the research was collected.
The main points to check are slow or no response to some emails, incorrect product delivery, poor customer support on issues. These notes come from the collected research and may not describe every customer's experience.
Jumpseller
For Jumpseller, the collected research highlights "customizable online store platform" as the main feature. It is mainly suited to small business owners and entrepreneurs.
Public pricing was not available in the collected data. No free plan was listed when the research was collected.
The main points to check are slow and inefficient support, total bureaucracy, fake website claims. These notes come from the collected research and may not describe every customer's experience.
Sellfy
For Sellfy, the collected research highlights "code free online store builder" as the main feature. It is mainly suited to digital content creators and entrepreneurs.
The listed prices were Starter: $22/m; Business: $59/m; Premium: $119/m. Billing is shown as monthly. No free plan was listed when the research was collected.
The main points to check are limited customization in trial mode, order display delays, poor GDPR compliance, unchangeable shipping label origin, slow/unclear support response, problems changing subscription, no CSV product export. These notes come from the collected research and may not describe every customer's experience.
Instant
For Instant, the collected research highlights "AI-powered Shopify store builder" as the main feature. It is mainly suited to shopify store owners and e-commerce businesses.
The listed prices were Free: $0/m; Starter: $31/m; Pro: $79/m; Business: $199/m. Billing is shown as monthly. A free plan was listed when the research was collected.
The source data did not include a clear drawback. That does not mean the product has no limits, so test the parts that matter to your workflow.
Freewebstore
For Freewebstore, the collected research highlights "100 percent free e-commerce platform" as the main feature. It is mainly suited to small business owners and entrepreneurs.
Public pricing was not available in the collected data. No free plan was listed when the research was collected.
The collected review notes may refer to a different product or company, so they are not used in this comparison. Check recent product reviews before making a decision.
Easystorecreator
For Easystorecreator, the collected research highlights "visual drag and drop editor" as the main feature. It is mainly suited to first-time online sellers and entrepreneurs.
The listed prices were Silver: $29/m; Gold: $67/m; Diamond: $99/m. Billing is shown as monthly. No free plan was listed when the research was collected.
The main points to check are review page not found, broken link, unclear review content. These notes come from the collected research and may not describe every customer's experience.
Buildyourstore
For Buildyourstore, the collected research highlights "AI built Shopify stores" as the main feature. It is mainly suited to new e-commerce entrepreneurs.
The listed prices were Free plan: $0/m. Some plan prices were not available. No free plan was listed when the research was collected.
The main points to check are requires Shopify subscription, limited niche options, no user reviews yet. These notes come from the collected research and may not describe every customer's experience.
Prices, plans, and product details can change. Check each provider's website before making a final decision.